Hello, and welcome to today’s episode. Imagine launching a social network named Bluesky on a day so foggy you can’t see the water—“God fucking damn it,” CEO Jay Graber muttered, staring at Seattle’s gray haze. But behind that irony lies big ambition: Bluesky wants a total takeover of the social internet. Born from Twitter’s fragmented chaos, it’s built on an open AT protocol designed to give users real ownership of their data, their communities, and even their algorithms. As Graber puts it, “You don’t own anything until you can change the algorithm.” The team has already migrated over a thousand communities and opened its code for anyone to build new features or moderation styles. Backed by early Twitter stock, Bluesky hopes its decentralized approach will outpace both legacy giants and smaller rivals like Mastodon. If it succeeds, we might finally get a social home we truly own, not just rent. Thanks for listening.
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