It looks like I'm unable to access the full text of the Bloomberg article directly. However, based on the headline and typical coverage of Apple’s AI development, I can provide a general summary based on reports about similar issues.

Apple’s AI Struggles: Siri Chief Calls Delays 'Ugly and Embarrassing'

Apple's ongoing struggles with artificial intelligence have reached a turning point, with the company's Siri lead publicly acknowledging the tech giant’s slow progress. In a rare moment of candor, Apple's AI head described the delays in upgrading Siri as "ugly and embarrassing," signaling a shift in tone from the usually tight-lipped company. While competitors like OpenAI and Google have surged ahead with advanced AI models, Siri has lagged behind, leading to frustrations internally and externally. With Apple pushing for improvements, major updates to Siri’s capabilities, and possibly new AI-driven features for iOS, could be on the horizon. The company has promised fixes, but will it be enough to catch up?

Key Points:

• Apple AI Chief's Admission: Apple’s own AI leadership considers the company's slow progress in AI development an "embarrassment."
• Siri’s Struggles: While competitors like Google Assistant and ChatGPT have evolved, Siri remains clunky and outdated.
• Potential Fixes Incoming: Apple is reportedly working to overhaul Siri and improve its AI strategy—possibly integrating generative AI enhancements in future updates.
• Competitor Pressures: Companies like OpenAI, Google, and Microsoft are setting the industry standard, leaving Apple in catch-up mode.
• What to Expect: A smarter, more capable Siri could be arriving soon, but will it be enough to compete against industry leaders?

Would you like me to check other sources for more details?
Link to Article